Wednesday, June 6, 2012

Marketing Your Business

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Co-operative marketing

Now all businesses like to have their websites showing on the page one of Google, and many do this by bidding on keywords for Pay Per Click (PPC) or paid adverting, which can produce quick results but is also quite costly, the alternative is to build backlinks to a site, each of which contains the keyword where the site is to appear in search engine results and also must have some content about the keyword link.

Building backlinks for marketing your business can take a lot of time and effort and this is where co-operative marketing comes in. One form of co-operative marketing is to exchange links with another business owner, however this is not recommended as the best links are one way links and you need to ensure that your keyword is in the link text.

What you really want to do is form a co-operative marketing group where you agree to add an advertisement for someone else to the content of your normal marketing your business campaign for a period of time. Now you could charge people a fee for this or else agree that each member of the marketing group will have a turn in providing an advert. Some people are averse to this idea of advertising, but one only has to look at News papers and magazines all of which carry adverts, which actually increase readers experience. In the case of the Internet one has to remember that these links will also be spread across the members social groups in a viral fashion, helping to build thousands of backlinks.

For example this marketing your business tip is from my co-op group:-

Productive work is what will make you money for the long term. Busy work is a waste if time which has no guarantee. Of course in the long term, that so called "busy work" might pay off; yet, in the start of building a business from home it is crucial to use the phone and talk to real people and have actual conversations to build rapport and trust. This is the key to building a successful home based business. .

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

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Sunday, June 3, 2012

Marketing Your Business

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Is it easy to market your business

Marketing you business is not easy and that is why large and medium size companies hire advertising agencies to the the work for them, but a small business owner cannot afford to do this and so has to do the marketing and advertising themselves.

If you have been around a bit you will have run across comment marketing, and it often abused because the ill-informed try to build links to their own sites, by placing comments and links on other peoples blogs and forums, which have absolutely nothing what ever to do with what they are selling. In fact for this reason in recent Google algorithm changes some popular sites lost ranking positions due to poor quality links. I personally do not allow any comments on my blogs, because I am not prepared for other people to benefit from my hard work.

Well placed and constructed backlinks are what is needed when marketing your business. The best backlink is one that contains a keyword or phrase that appears on both sites, but all backlinks need to link to a site which contains more information about that particular link text. You can place a backlink in a signature box of a blog or forum post and they work best if the content you are writing about is relevant to the link.

For example this post is about home based business:-

Network marketing is a wonderful idea for entrepreneurs to think about when starting or looking at a particular business model. The benefits of network marketing gives people the ability to start a business from the ground up with very little overhead or investment on their part without the need to hold inventory. This of course means that there is no need to carry or ship products to customers. Network marketing allows the customers of a particular company the opportunity to become distributors who spread the word about the company's products creating the perfect model for any home based business.

You content should not read like a sales blurb but instead provide quality information about your product or services that your readers will find interesting. This is a true test and is an area where many people fail, because they try to market something they have no knowledge about. It akin to opening up a restaurant with now knowledge of food, or purchasing a yacht and not knowing about sailing.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

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Saturday, June 2, 2012

Marketing Your Business Tips

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Daily Routine

I have a question for you today, do you market your business everyday? Now some of you will say yes, I send out my email message to my lists everyday, well that is great but I hope not exactly the same boring message. you customers or potential customers are not interested in what you say you are earning what they want to know is more about how your products and services will help them, so you need to drop the sales pitch and provide useful contents.

I write about 300-500 words about marketing your business every day 24/7/365, if I do not write something I fell guilty. The article I write I then use multiple times, sending it to blogs, forums, websites, social sites such as Google+, LinkedIn and Facebook. Now some people will say who that is duplicate content, but the answer is no because every site is slightly different. I also use classified ads and free webpages and all of these posts build backlinks to my business.

Google and other search engines reward you for supplying new content and relevant keyword specific links to your site by ranking your sites in the keywords of your choice which I covered in my earlier posts.

Depending upon my thought processes, I can usually complete this part of marketing my business in about an hour and then I can set about answering emails and contacting leads developed by my marketing system

I am developing a marketing seminar and Invite you to take a short survey to provide feedback on how you market your business at the moment.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

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Friday, June 1, 2012

Marketing Your Business Tips

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Meta Tags

Using Metatags to market your business, now some so called experts suggest that you not longer need to use metatags when marketing online, but I know for a fact that is always improves your results, so what are meta tags,they are coding placed in the header of a web page or document which provide information for a search engine spider to use when indexing a page. some common tags are shown below

html
head
title Philippine travel /title
meta name="Generator" content="EditPlus"
meta name="Author" content=""
meta name="Keywords" content=""
meta name="Description" content=""
/head

body
This Is where content of website is placed
/body
/html

Now the title of the document will dictate where the site will appear so if we want our site to be placed under Philippine Travel that name need to appear in the title.

We also need to place Philippine travel as one of the keywords alongside other keywords that we have researched.

The description that we type in will be what appears in search results and need to include your main keyword, if you fail to enter a description the search engine will gather some information from you site which might not be relevant to the content.

The body of the website needs to contain good content that expands on the title and keywords, which will involve quite a lot on writing. When writing content is should flow naturally without repeating keywords to many times.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

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Thursday, May 31, 2012

Marketing Your Business - Keywords

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Keywords

Yesterdays blog was about selecting keywords and today we are going to the next stage and going to use the Alexa.com site to further examine keywords relating to Philippine travel. now you will need to use the advance search features and set country to Philippines.

Now here is a keyword tip use the singular term Philippine to get the most results and it also contains the plural Philippines, so entering Philippine travel, and looking below the advertisers we see a number of general sites such as Google, Wikia, etc which we ignore but on page two come across with a rank of 735,000 Filipino Travel Center with a rank of 735,000, which is interesting as its below the 1,000,000 which is where we want our site to rank. go to the site and look at the search characteristics and you will notice that Cebu Pacific the local airline tops the search traffic, this could also be a good keyword for your site as your potential customers are likely to use the airline.

Take a look also at the sites linking in, you might want to consider linking to some of these sites yourself such as backpackers.com.tw and scubaboard.com. You are probably starting to realise now that marketing and keyword research is a much bigger subject, than just grabbing a keyword out of thin air. Keyword research can take weeks or months but is time well spent to ensure that you will build a site that will become popular.

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

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Wednesday, May 30, 2012

Marketing Your Business

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Keywords

There are many steps one needs to take to to market an online business, the first of which is to identifying you target customers. One way of doing this is to use Google tools such as the Adwords keyword selector, Google and Alexa search. you have to put yourself in the position of a potential customer, what words are they likely to enter into a search engine and find your site.

They may for example enter your company name if they know it, but it is more likely they will use some other phrase, let us suppose your are a travel company in the Philippines offering tours to inbound tourists perhaps you might start with the words Philippine travel.

The Google keyword tool will then produce a listing of keywords related to Philippine travel such as Philippine travel tours, Philippine travel guide, together with a listing of expected monthly search and how competitive the keyword is, i.e. how difficult it might be to get to page one of search results.

Once you have say half a dozen options, then go to the second stage and enter each in to Google and make a note of the number of PPC adverts which appear in the results, if there are no adverts it probably means it is not a good keyword to use. you will also see who your competitors are likely to be.

Do the same thing in Alexa and look at the Alexa rankings of your competitors and also what are their popular keyword searches.

By the time you have finished this exercise you will have a good ideas of what keywords you need to have in your site, and then its a matter of testing them out. which I will deal with in my next blog

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

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Sunday, May 27, 2012

Are you using Your Free Verblog

Original Article @ Veretekk Internet Marketing Business

Marketing Your Business
Using your Vereblog

I really find it hard to understand why it that virtually no new user to Veretekk bothers to setup up their Vereblog. I do not know if it lack of confidence to write or lack of understanding of how a simple action of posting information can build backlinks and promote your business for FREE.

Yes this a FREE resource why do you not use it. When you write your blog post it will appear on you profile, you can even set it up so it is the default page for your profile. Your vereblog will also show up on all your friends pages, building additional backlinks.

You vereblog post can also be sent out to you email contact via a simple click of a few buttons, shared on multiple social sites, with the click of a few buttons and also shared in Veretekk groups, posted to 1st family classifieds and made into stand alone web sites using Freepage. you Simple FREE blog post can turn viral and be read by hundreds if not thousands of peoples building backlinks to your profile and business for FREE.

I actually hate promoting Free things, due to all the freeloaders who are never prepared to spend money and just waste people time but this simple tool and action of posting every day will get you results.

Ok now you know who will see it, what are you going to write about. Start with writing about yourself or something that interests you, it can be anything, travel, sport, life experience, business, product reviews, health tips, but please NO SELLING

Attach a signature file to the end of each post to sites you want to promote and that is where what I call the silent selling is done, if people like what you are writing about they will follow the links. The Vereblog attracts search engine spiders to what I call this spider food of content and will also follow these links for more information.

The first task is for you to take action and start writing as you gain confidence you will start to modify what you write about to provide answers for people that are searching for information.

You will not get any results if you do not take action, so come on pull your finger out and get going if you want success. Still cant get going, then Write a post giving reasons why you cannot follow this simple idea. Or perhaps you prefer to pay me $50 a day and I will do it for you:)

David Ogden
Veretekk Trainer
1-386-308-1956 (24 hours)
davidogdens [@] gmail.com
Skype seadogs11
Office Hours-6AM-12AM GMT +8

Top SEO Results Tools  |  RSS  |  Conference Room  |  Videos  |  Contact Me